A B2B specialist Public Relations and Marketing Communications Agency

"Reflecting on your achievements, I would first like to thank you and the team for the personal interest in our well-being and success. That gave our relationship a special edge which is hard to find in the industry today. I have enjoyed and have been inspired by the professional services in building my brand. You've made the process of coaching me into embarking on a new career direction with confidence and helping me to hone the skills required so much easier. Your work on publishing and promoting my book, 'Beyond Burnout' was thorough, with the press liaison outstanding. The world has become very small, and I'm sure our paths will cross again, albeit from a different continent. I wish you continued success and a rewarding 2022."

"The team at BrandFundi are experts when it comes to public relations, social media, and marketing. Having BrandFundi as a PR agency is one of the best business decisions Bateleur Brand Planning has made, their experience and dedication to our brand has given us continued exposure and contributed to the growth and reputation of our brand in the marketplace. The team is dedicated, creative, organised and proactive, they are more than just a PR agency - they are partners and ambassadors of our brand! We value the past year with BrandFundi and look forward to continuing our journey with them."

"Digital Doorway has worked with Brandfundi for over a year, initially contracting them on one of our biggest eCommerce clients to amplify their brand awareness. Michelle and her team are an absolute pleasure to work with, quick, efficient and effective! They find interesting and creative opportunities for our clients. We are so impressed that since early 2022, we’ve had her on retainer on 2 of our biggest clients and hope to collaborate on more in future. We highly recommend Brandfundi’s PR services!"

"Michelle's Brandfundi isn't just another PR agency. When we launched a technically complex product into the SA market, Michelle spent hours by our side learning about the technical details of our product and devised ways for us to talk about our own technology in simple, understandable terms. Brandfundi understands tech. If you're a tech company that needs help getting your brand out and understood, Brandfundi is one of the best in the business!"

"Michelle Cave is a sure thing. She optimises integrity, professionalism and intelligence. She always has the Client’s business and brand’s best interest at heart which might challenge the Client itself but will always prove to serve them in the long run. Michelle has an amazing sense of the horizon or North Star for a Client and steers their business methodically towards it. What I also love is the way she brings the humanness to the fore in presenting a business or brand to its desired market. And when hardship befalls a company there is not better confidant to have at your side guiding you to calmer waters. Steward, custodian, pathfinder are labels that come to mind when I think of Michelle. You will always find her influence going beyond why you hired her in the first place. She is a sure thing…!"

"I approached Michelle at Brandfundi as she came highly recommended. She was contracted to create a burst of awareness for my agency, and help to position it as the one of the country’s largest, black creative agency’s. And she did not disappoint. Michelle achieved quality editorial results quickly within the three-month campaign, and was reliable, professional and great to work with. She has vast knowledge of this industry’s media and her exposure to opportunities is impressive. I would personally recommend Brandfundi based on her results-driven approach and likeable character."

"Michelle partnered with our agency to manage our PR for around two years. Our working relationship only ended as a result of an acquisition that created duplicate services. Working with Michelle was easy. She pays excellent attention to detail and always delivers on time. Furthermore, her experience and strong media relationships in our industry were a valuable asset to our team and helped us raise our profile significantly over the period."

"This testimonial serves to confirm that Michelle Cave, trading as Brandfundi, was employed by myself as MD of Ikineo in August 2015 to create a PR communications strategy for the business.

Michelle and her comprehensive planning and implementation were key components of us being able to create positive PR for the company and key individuals. This enabled us to focus on our core proposition while she managed through a seamless and competent strategy to:

1. Grow awareness of our business offering amongst perspective client resulting on enhanced pitch invitations and business growth
2. Reinforce existing clients’ engagement through Brand building strategies
3. Continued creation of internal campaigns to facilitate and support staff wellbeing

Michelle was an integral part of the success of the agency, Ikineo for the 2 years I was involved in the business before I left to move to the United Kingdom. Her astute business acumen and ability to engage relevant stakeholder, media and digital channels all combine to build a strong brand message and seamless PR communications solution.

Michelle and Brandfundi will be an asset to any business."

"Brandfundi has been a major part of our company’s Sub Saharan Africa communication strategy since April 2016. Besides normal day to day communication, we have had some significant events impact our business, from industry resin shortages to industry strikes. Brandfundi has developed the communication together with our key stake holders, and seen to the successful implementation thereof. Working with Brandfundi is always professional, and a pleasure."

"I contracted Michelle of Brandfundi in 2018 following a request to my business network for a high quality, owner run, bespoke Investor Relations and Communications company. She came highly recommended for my particular requirements. At the time I was co-founder and CEO of UBUCore (Proprietary) Limited, a blockchain based financial services startup founded in 2016 and preparing for a significant multi-market launch, including several digital asset exchange listings. Michelle proved to be as recommended, being highly professional, proactive, extremely punctual and strategic. Given that blockchain financial assets were new to the market, she had a lot to learn in a short timeframe and proved more than equal to the task. She is well connected and reputed in the financial publishing industry (where we were solely focused) and did a wonderful job of keeping many balls juggling simultaneously as we navigated our way around an unregulated space resulting in multiple changes to strategic and opportunistic thrusts throughout her tenure of about 18 months. Coming from a background in marketing communications, I have owned and run multi-disciplinary service agencies, including investor and public relations firms, and the old adage of what you put in equates to what you get out holds firm. Michelle had a tough task following the incessant changes we faced and never once faltered. That we didn’t use her to capacity was of our own making, and sadly were never able to test her capabilities fully. Michelle is quiet, attentive, discreet and a true professional. That said, she is no pushover and is not an order-taker, but quietly confident, firm and persuasive. She was a genuine pleasure to work with and I would engage her again without hesitation. When you work with Brandfundi, you work with Michelle. That is a rare and valuable asset to any business in a awash with medium and large players where the initial engagement is with the senior partners, whereafter you rarely see them again."

"The best companies are ones that tell you something about your business that you didn't know or think to profile. I first started working with Michelle Cavé ten years ago at a large Worldgroup Agency where she headed up the PR department. Back then, her strengths were always in strategic deployment of PR disciplines across the agency and elevation Of both the reputation and profiling Of the agency in the network.

Her meticulous and steadfast strategic organisation Of all marketing co-ordination efforts, profiling and thought leadership always ensured that the agency was well positioned in the marketplace.

Engaging with Michelle years later with her own PR company Brand Fundi has proved to be incredibly rewarding and inspiring When I came to Michelle to help launch my new shopper marketing offering, she was instrumental in providing the critical pathway to a retail thought leader to position both the launch offering story, as well package the content to the channels with the most impact.

Part Of her consulting services were to develop the best narrative and ensure that the market offering was clear on our differentiation.

I have always appreciated that Michelle goes the extra mile to connect both the opportunity and space to stand out from the crowd quickly. For me, the Brandi Fundi offering is more than just a marketing PR consultancy, Michelle plays a very active and hands on role in seeking more strategic opportunities to put forward, and is super passionate about profiling for distinction versus just market exposure.

Michelle is also a great sounding board on thought pieces that are better tailored for the challenging climate a business operates in, and is not afraid to challenge a direction that may not be of value to a longer term vision.

Part of the reason I really love working with Michelle is the humility with which she works, and she gives a lot more to every project than you expect. You will always get more value than you probably paid for, which is not often in this business. Hold on!

"The ability to connect opportunities with strategic ways to reconsider how your business is profiled and accelerated is a truth strength of Michelle Cavé and the professionalism offered by Brand Fundi. Going the extra mile is more than the mile, it's pretty much the whole yard."

"Having worked with Michelle in both the advertising agency and production house space I can truly attest to her PR and Marketing capabilities on both counts. Her keen insight into the SA marketing landscape both from a strategic and channels perspective makes her invaluable to any company seeking to grow their presence or embarking on a publicity drive to gain market presence. Michelle’s ‘always-on’ approach is refreshing and any prospective client will benefit from the passion and fever with which she approaches every facet of a client brief."

"I have known and worked with Michelle Cavé for a number of years. Most recently I chose her as a business partner for The Observatory International in RSA. Why? Because I have always been impressed by her dedication, professionalism and knowledge of her specialism. We have not been disappointed. And neither will you!”

"Michelle is one of those people I would love to work with more. She’s strategic, professional and she gets an amazing amount done."

"Michelle joined us at a very challenging time for our PR Division. She impressed us with her quick grasp of the issues at hand and also how rapidly she took the helm to steady the ship. Her ability to instill confidence in clients and staff alike, was a great benefit to us. Michelle is an excellent communicator and has a very well developed sense of responsibility. She was an absolute pleasure to work with and I found her to be honest, straightforward, and the ultimate professional. I’d love to work with her again."

"Her relationships with journalists are deep and strong. She is proactive and persuasive. She not only has the relationships and experience, but also strong instincts that make her manage communications thoughtfully and sensitively. She knows how to make the best of good news and how to contain unfavourable stories."